Last Updated: September 15, 2021
Unified Business Management, PTY LTD trading as Unified Business management. (“UBM”, “we”, or “us”), provides a marketing platform that allows clients to reach their customers, understand how their customers interact with those communications and other content, and customize marketing based on their customers’ interests.
This policy also describes the personal information practices of our related corporate bodies, who help us provide the Services. However, this policy does not apply to the information that our clients import into our Services, such as the email addresses of your customers or business contacts (“Contact Data”) or to the end users, customers, or business contacts to whom that Contact Data may belong.
The types of personal information that UBM collects will depend on the nature of your dealings with us.
We collect the information you provide directly to us. For example, we collect information when you create an account, participate in any interactive features of the Services, fill out a form, make a purchase, participate in a contest or promotion, communicate with us via third-party social media sites, interact with a message board, apply for a job, request customer support, use our platform or otherwise communicate with us. The types of information we may collect include: (1) identifiers, such as your full name, phone number, email address, postal mail address, unique personal identifier, online identifier, internet protocol address, (2) commercial information, such as records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies, (3) professional or employment-related information such as company name, company payment information, and business contact information (e.g., business phone number, address, or email); and (4) any other information you choose to provide.
We collect information about your use of the Services, such as how you use our platform, the way you respond to us when we send you emails or communications, or your preferences when you interact with our Services.
When you access or use our Services, we automatically collect information about you, including:
We may derive information or draw inferences about you based on the information we collect. For example, we may make inferences about your location based on your IP address. We may also infer information about your email and contact preferences based on how you respond to our communications with you, what information you find helpful, and what type of communication language most resonates with you.
We may also obtain information from other sources and combine that with information we collect through our Services. For example, we may collect information about you from third parties, including but not limited to social media sites, credit bureaus, data enrichment providers, fraud prevention vendors and partners, and publicly available sources.
We process Google Data you make available to us through this integration to provide the Service to you and improve the Services, consistent with Google's Limited Use Requirements. We do not independently access Google Data unless we first obtain your consent to view the Google Data (e.g., to provide you with tech support). We need to do so for internal security purposes, to comply with applicable law, or where the data is fully aggregated and anonymized for internal use purposes and cannot be used to identify you or your email recipients.
In addition, we will only transfer the Google Data to others if necessary to provide or improve user-facing features that are prominent in the Services, to comply with applicable laws, or as part of a merger, acquisition, or sale of assets. We also do not use Google Data for advertising purposes.
At any time, you can disconnect your Google account and delete this data in your account or by reaching out to contact and requesting that it be deleted.
We use the information we collect to provide, maintain, and improve our Services, such as administering your account and providing you with insights to help you optimize your use of our platform.
We may also use the information we collect to:
We often need to engage other companies and individuals to help us operate and provide the Services. This includes our related bodies corporate, vendors and service providers (such as learning management platforms and analytics and security providers) who have only limited access to information about you, may use such information only to perform these tasks on our behalf, and are obligated to us not to disclose or use information about you for other purposes. Note that any sharing of information as described in this section does not apply to Contact Data.
This information may be used by UBM and others to, among other things, analyze and track data, determine the popularity of certain content, deliver advertising and content targeted to your interests on our Services and other websites and better understand your online activity.
We also use Google Analytics within our Services. For more information on how Google may use personal information about you, see www.google.com/policies/privacy/partners/ for more details.
Please note: If you choose to opt-out of interest-based advertising, you may continue to see or receive online advertising, but such ads may not be as relevant to you.
We also work with third-parties to serve ads to you as part of customized campaigns on third-party platforms (such as Facebook, Twitter, and LinkedIn). As part of these ad campaigns, we or the third-party platforms may convert information about you, such as your email address and phone number, into a unique value that can be matched with a user account on these platforms to allow us to learn about your interests and serve you advertising that is customized to your interests. Note that the third-party platforms may offer you choices about whether you see these types of personalized ads.
In some cases, information about you may be transferred to or accessed from other countries, including when you consent and allow us to do so, where it is required for us to provide Services to you and when we need to do so to provide functions like product support, troubleshooting and gaining insights into the usage patterns of our Services. When information about you is transferred to countries other than your home country, you may not have the same rights and protections as you do under local law. Any international transfers of such information will be done in accordance with applicable law.
UBM will retain and use such information to the extent necessary to comply with our legal obligations (for example, if we are required to retain your information to comply with applicable tax/revenue laws or to demonstrate our compliance with applicable laws governing our interaction with you), resolve disputes and enforce our agreements. We also retain log files for internal analysis purposes. These log files are generally retained for a limited period of time, except in cases where they are used for the safety and security of the Services, to improve the functionality of the Services or we are legally obligated to retain them for more extended periods.
If you are a current UBM client, you may update, correct or delete certain account information about you at any time by logging into your online account or emailing us at [email protected]. If you wish to cancel or temporarily pause your account, please email us at [email protected] and let us know what you are requesting, but note that we may retain certain information as required by law or for legitimate business purposes. We may also retain cached or archived copies of information about you for a certain period.
Most web browsers are set to accept cookies by default. If you prefer, you can usually choose to set your browser to remove or reject browser cookies. Please note that if you choose to remove or reject cookies, this could affect the availability and functionality of our Services.
You may opt out of receiving promotional emails from UBM by following the instructions in those emails or by clicking the “unsubscribe” link at the bottom of any of our emails. If you opt-out, we may still send you non-promotional emails, such as those about your account or our ongoing business relations.
With your consent, we may send promotional and non-promotional push notifications or alerts to your mobile device. You can deactivate these messages at any time by changing the notification settings on your mobile device.